In July 2024, European Commission President Ursula von der Leyen outlined Europe’s bold plan for sustainable growth: the “Clean Industrial Deal” (CID). Launching within her first 100 days, this strategy is crucial to decarbonise the EU economy while maintaining competitiveness.
The Draghi report on EU competitiveness highlights the need for urgent action: Europe must close the innovation gap with the US and China, align climate efforts with competitiveness, and reduce dependencies. Over the next five years, the EU will focus on equipping businesses to meet climate targets and stay competitive.
The Clean Industrial Deal will represent a major shift for EU businesses, especially in energy-intensive sectors. The CID will seek to streamline regulatory processes and foster a market for clean technologies. It will outline measures for simplifying planning, permitting, and tendering, backed by substantial investments in renewable energy, hydrogen networks, CO₂ transport infrastructure, and digitalized energy systems.
EXPLORE OUR CLEAN INDUSTRIAL DEAL SERVICESWhat to expect from the new mandate?
The Clean Industrial Deal will introduce several key changes designed to reshape the European industrial landscape and support businesses in their transition toward competitiveness. It is expected to be launched as a strategy early 2025, accompanied by concrete legislative initiatives in the years to follow.
An overview of expected policy changes and initiatives to be aware of as a company:
Streamlined administrative processes
Simplification of permits and regulations will facilitate quicker transitions and help businesses meet decarbonisation goals with less bureaucratic burden.
Decarbonisation and energy efficiency
Focus on transforming energy-intensive industries by promoting the development, production, and distribution of clean technologies while expediting planning and permitting processes.
State aid framework
A revised state aid control framework will empower Member States to provide timely support for renewable energy generation and clean technology manufacturing, ensuring competitiveness without undermining the Single Market.
Affordable energy
New initiatives will target the components of energy pricing, including taxation and market regulations, to bring down the high energy prices for energy consumers.
Circular economy and critical raw materials
These acts will promote sustainable material use, boost recycling, and ensure a secure supply of raw materials necessary for clean tech production.
Investment
The establishment of a European Competitiveness Fund will attract private funding for innovation and technology development, linked to important projects of common interest.
Clean trade partnerships
Enhanced partnerships with non-EU countries will facilitate access to clean energy and technologies, supporting the EU’s climate objectives.
How will the Clean Industrial Deal impact your organisation’s operations?
As a decision-maker in your company, you might feel that waiting for the CID to unfold is your best course of action, but that could not be further from the truth because —the time to get ahead of the game is now. Instead of just following the industrial transition, you can lead it.
The publication of the EU’s Clean Industrial Deal (CID) is more than a policy update—it’s the launchpad for a new industrial era. This strategy will drive sustainability, innovation, and competitiveness across Europe, opening doors for organisations like yours to lead the way. Publyon is here to help you not only adapt to these changes but to seize the advantages they offer.
Why the Clean Industrial Deal matters for your organisation?
- It will propel heavy industries, including steel, chemical, and fertilizer sectors, to transform sustainably while safeguarding against carbon leakage.
- It will expand and modernize the electricity grid, standardizing energy prices across EU Member States.
- It will revamp procurement rules to prioritize ‘Made in Europe’ technologies, boosting local innovation.
- It will forge new trade partnerships that will reshape supply chains and trading practices.
The shift toward a low-carbon economy is here, and expectations for compliance are rising. But there’s more at stake: engaging now in these policy conversations can help shape regulations that protect and advance your interests. With Publyon, you can make sure your industry’s voice is heard and shape a regulatory landscape that’s designed for success.
Clean Industrial Deal Public Affairs services
Don’t just follow the industrial transition, lead it. Publyon will guide you through the complexities of the Clean Industrial Deal, positioning your organisation at the forefront of Europe’s sustainable future. Engaging early with these developments will be key. With the Clean Industrial Deal’s adoption moving fast, your organisation can benefit from expert EU Public Affairs support to monitor policy shifts, ensure favourable conditions, and make sure your voice is heard in shaping the EU’s future industrial transformation.
Don’t let this decisive moment pass by—position yourself today for lasting success today by:
Monitoring
Monitoring these shifts closely can help organisations anticipate and adapt to the opportunities and challenges they present, ensuring they are prepared to thrive in a rapidly evolving regulatory landscape.
Adapting your narrative as foundation for a strong public affairs strategy
Ensure your messages not only align with the EU’s direction but keep your organisation relevant and grant you access to strategic discussions with the new and different mandate of politicians.
Engaging and building strong connections with key decision-makers
Position your organisation to shape EU policy in ways that support and advance your strategic goals.
Are you ready to turn policy into opportunity?
Act now to secure your competitive edge in the EU’s new industrial era. Fill out the form below and our experts will get in touch with you.